Statista分享了一组惊人的数据,ChatGPT仅用了五天时间就达到了 100 万用户。而Facebook 花了 10 个月,Instagram 花了 2.5 个月才达到这个体量。ChatGPT正在改变各个行业,社交媒体营销也不例外。从创建极具吸引力的社交媒体帖子到制作引人注目的广告文案,ChatGPT可以为营销人员节省大量时间和精力。
以下是ChatGPT 社交媒体中10种创新应用。目录:一.创建社媒活动二.创建社媒帖子三.推荐Hashtags 标签四.创建社媒营销日历五.社媒评论管理六.标题建议七.Facebook广告文案八.视频脚本建议九.竞品分析十.挖掘KOL红人
一 创建社媒活动
社媒活动没有灵感?ChatGPT 可以在几秒钟内创建N个富有创意的活动建议。
Prompt: Assume yourself as a professional social media marketer having years of experience. You have to come up with some of the best social media campaign ideas for me to <campaign goal>.
举例:Assume yourself as a professional social media marketer having years of experience. You have to come up with some of the best giveaway campaign ideas for shark vacuum cleaner to attract more new users.
二 创建社媒帖子
Prompt 1: Assume yourself as a professional social media marketer having years of experience. You have to write a creative Instagram for <content topic>.
举例:Assume yourself as a professional social media marketer having years of experience. You have to write 2 creative Instagram posts for the Mother’s Day 50% off offer for Shark vacuum cleaner, in around 30 words.
Prompt 2: Write 3 Instagram posts for < content topic>, including creative copy, emojis and hashtags.
举例:Write 3 Instagram posts for electric toothbrush, including creative copy, emojis and hashtags.
Prompt 3: Assume you are a professional social media marketer having years of experience. You have to come up with some motivational quotes about <content topic> that would resonate with my audience.
举例:Assume yourself as a professional social media marketer having years of experience. You have to come up with some motivational quotes about vacuum cleaner that would resonate with US audience.
Prompt 4: Generate 3 ideas for Instagram posts on the topic < content topic> that will engage the target audience <add target audience>. Include CTA, images, and hashtags wherever possible.
举例:Generate 3 ideas for Instagram posts on the topic Electric toothbrush that will engage the target audience US audience. Include CTA, images, and hashtags wherever possible.
Prompt 5: Generate an interesting and engaging question to post on my Facebook Group about <topic>.
举例:Generate an interesting and engaging question to post on my Facebook Group about Electric toothbrushes.
三 推荐Hashtags 标签
Prompt:Assume yourself as a professional social media marketer having years of experience. You have to come up with some viral and trending social media hashtags for <product/service>.
举例:Assume yourself as a professional social media marketer having years of experience. You have to come up with some viral and trending social media hashtags for Shark vacuum cleaner.
四 创建社媒营销日历
可以按周,月,年提前创作好社媒营销日历。
Prompt 1: Create a social media content calendar for <your information here>. Provide me a complete calendar for <month year> in a tabular format, including post ideas, captions, and other details in a table.
举例:Create a social media content calendar for a brand named “BLACK+DECKER which sells Cordless Handheld Vacuum in the US. The aim is to create brand awareness and attract followers to interact.
Provide me a complete calendar for May 2023, including post ideas, captions, and other details in a table.
Prompt 2: Create a social media calendar for <product/service> for <number of days> in a table format, which includes content ideas, post frequency, post timing, and engagement strategies.
举例:Create a social media calendar for shark vacuum cleaner for 7 days in a table format, which includes content ideas, post frequency, post timing, and engagement strategies.
五 社媒评论管理
可以快速把社媒评论中一些通用的回复话术整理出来。保存好这些话术,在以后的工作中就可以快速复制粘贴了。
Prompt 1: Assume yourself as a professional social media marketer having years of experience. You have to write a reply for<details about post>.
举例:Assume yourself as a professional social media marketer having years of experience. You have to write a reply to the problem about the Shark vacuum cleaner can not charge.
Prompt 2: Please list 50 common comment response templates for social media.
Prompt 3: Write a response to <person name> who commented <comment content> on social media posts related to <details about post>.
六 标题建议
一个好的标题可以吸引读者注意,并引发好奇去点击,但是如何写一个引人入胜的标题?
Prompt 1: Assume yourself as a professional social media marketer having years of experience. You have to write a social media caption in around 30 words for <details >. Also, include relevant emojis and hashtags.
举例:Assume yourself as a professional social media marketer having years of experience. You have to write 5 social media captions in around 30 words for Shark Handheld Vacuum. Also, include relevant emojis and hashtags.
Prompt 2: Act like you are a highly experienced social media copywriter. Please generate a caption for an Instagram/Facebook/Tiktok post for <details >.
举例:Act like you are a highly experienced social media copywriter. Please generate 5 captions for 5 Tiktok posts for Shark Portable Lift-Away Upright Vacuum Cleaner in around 20 words.
七 Facebook广告文案
Prompt 2: Assume yourself as a professional Facebook advertising expert having years of experience. Create a compelling Facebook ad copy to promote < details>.
举例:Assume yourself as a professional Facebook advertising expert having years of experience. Please create 3 compelling Facebook ad copies to promote shark vacuum cleaner sales on Mother’s Day with 50% OFF.
八 视频脚本建议
Prompts 1: Create a script for a 15-second video ad for < product or service> that talks about the benefits and features of the product or service. Make sure to include a call to action.
举例:Create a script for a 15-second video ad for Shark vacuum cleaner that talks about the benefits and features of the product. Make sure to include a call to action.
Prompts 2: Create a 15 seconds podcast ad script for <product/service> that can be used by <target audience >.
九 竞品分析
竞争对手分析是社媒营销的重要组成部分,但这是一个繁琐的任务。ChatGPT将助于你更好地了解你的竞争对手。
Prompt : Suppose you are a professional social media marketer with many years of experience. Please analyze the content published by dreame_tech in the last 3 months including the type of post and the topics they have covered.
举例:Suppose you are a professional social media marketer with many years of experience. Please analyze the content published by dreame_tech in the last 3 months including the type of post and the topics they have covered.
十 挖掘KOL红人
Prompt:Suppose you are a professional social media marketer with many years of experience. Please find 10 influencers who <details>. Create an English data table with the names of the influencers and their social media URLs, number of followers, and email addresses.
举例:Suppose you are a professional social media marketer with many years of experience. Please find 10 influencers who review phones. Create an English data table with the names of the influencers and their social media URLs, number of followers, and email addresses.
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